3 Steps To Hire The Right SEO Expert For Your Business

If organic growth is your goal as an entrepreneur, at some point early on you’ll need to consider a search engine optimization (SEO) strategy. For many companies, this means hiring an SEO expert to manage this strategy for them. The problem is that most business leaders don’t know enough about SEO or their SEO needs … Read more

You’ve Got 8 Seconds to Grab a Customer’s Attention. Here’s What to Do.

Opinions expressed by Entrepreneur contributors are their own. It’s official: We now have shorter attention spans than goldfish. Clocking in at an impressively low eight seconds (a goldfish’s is nine, FYI), a short attention span spells trouble for concentration. So when it comes to marketing, you have eight seconds to hook your customers before their … Read more

6 Reasons Your Marketing Copy Isn’t Converting — and How to Fix Each One

Opinions expressed by Entrepreneur contributors are their own. One of the most frustrating things when you’re running a business is not getting the conversions you want. Now, it’s easy to blame design, authenticity or even load time. And while all these could influence conversions, chances are, the real culprit is your copy. So if you’re … Read more

The 5 Foolproof Steps to Pitching Your Story to the Media

Opinions expressed by Entrepreneur contributors are their own. “Hey Jeremy, I saw an article about you and wanted to reach out to see if you can help me.” This is something I hear all the time, and it’s because of the fact that I am consistently featured in numerous media outlets about public relations, which … Read more