Your Brand Should Take a Stand. Here’s How To Do It Authentically.

Opinions expressed by Entrepreneur contributors are their own. Today’s entrepreneurs are using their platforms and a voice to advocate for the issues they care about the most. While being passionate and vocal is valuable, companies must remain viable — and the key to this is an unimpeachable personal brand. A well-constructed and strategic personal brand … Read more

Chip and Joanna Gaines and Shonda Rhimes Found Incredible Success By Using This One Entrepreneurial Strategy. Here’s How You Can Too.

Opinions expressed by Entrepreneur contributors are their own. After working for decades in the fields of business strategy, tech, retail and marketing, I firmly believe that personal brands are the future. They will drive the future. They will create the future. They will lead in the future. People like Elon Musk, Oprah Winfrey, Richard Branson … Read more

Your Most Burning Questions About Personal Branding, Answered

Opinions expressed by Entrepreneur contributors are their own. Cultivating your personal brand is critical for career success. Due to a fiercely competitive job market and business environment, both new and seasoned professionals are obliged to find effective ways to demonstrate their value even while adapting to a variety of industry changes. Personal branding has therefore … Read more

3 Ways to Leverage Magnetic Marketing

Opinions expressed by Entrepreneur contributors are their own. Far too many experts gifted with true genius end up dimming their light to appease the mainstream. This mystifies me. Why make yourself smaller than you can be? If you know you are destined for greatness, why wouldn’t you step into your true potential? Why wouldn’t you … Read more

The Benefits and Drawbacks of Using a Logo Software

Opinions expressed by Entrepreneur contributors are their own. When was the last time you judged a company by its logo? If you’re like me, it was probably earlier today. First impressions are key in building a connection to the audience, and without a great logo, a company’s shot at a good first impression is, well, … Read more

11 Ways to Build Thought Leadership With Your Personal Brand

Opinions expressed by Entrepreneur contributors are their own. Growing access to online platforms has made it so much easier for individuals like you and me to use our personal brands in order to be positioned as thought leaders, to build online audiences and to ultimately increase revenue-earning opportunities. A thought leader, or the “go-to expert,” … Read more

5 Business Lessons From Charli D’Amelio and Her Sister Dixie D’Amelio

Opinions expressed by Entrepreneur contributors are their own. Charli D’Amelio skyrocketed to fame in 2019 on the popular app TikTok. She started out posting dancing videos on the social media platform but since then she and her, Dixie D’Amelio, have grown exponentially as both influencers and celebrities. The two sisters have a combined total of … Read more